Bio: Su Li Rivera is an experienced Marketer and Business Leader with over 20 years across multiple B2C industries. She is known for her high energy, collaborative spirit, and focus on driving an end-to-end business engine. Spending her recent time in marketplace companies, she has learned the balancing act of Brand, Demand, and Supply Performance. As an empowering leader, she is fueled by the opportunity to support, motivate, and amplify her team.

Su Li recently joined Rakuten Rewards as a Vice President in marketing where she leads the Growth, Retention, Engagement, and Analytics teams focused on consumer activation and new streams of revenue growth. Prior to Rakuten, Su Li was the Head of Marketing at LendingClub, leading the team through the excitement and challenges during high growth, Covid, and Bank acquisition stages. Before Fintech, Su Li was at Wells Fargo, multiple advertising agencies, and originated in marketing research and consulting.

Outside of work, Su Li spends time with her two sons, her husband, and her dog Ernie enjoying the Northern California outdoors and nearby adventures.